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Yasmin Siadatan

The Apprentice - Yasmina Siadatan

Thursday, 19th March 2009.


Yasmina Siadatan is a highly ambitious restaurant owner who was born in Hull and spent time living in Los Angeles and Iran before settling in London.

The 27 year-old has a degree in Economic History with Population Studies, and first experienced the world of business in her dad's restaurant.

She is a marathon runner who describes herself as dominating yet adaptable.

Yasmina believes that business is about spotting a gap in the market and filling it better than anyone else can.

She admires Sir Richard Branson's attitude to personal service and would love to have been the brains behind Microsoft, where the right idea at the right time led to riches.

She says: "Business is about a simple formula. Make more than you spend.

“That's what I do, I keep business simple and it works – I'm good at it."

That’s certainly what Sir Alan preaches Yasmina. Good luck!

Yasmin Siadatan

Photos: BBC

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